The Essential Haircare line is made with a high percentage of naturally derived and biodegradable ingredients, minimizing environmental impact and improving sustainability and performance.
Free of sulfates and parabens, the gentle formulas in each family meet the needs of different hair types, providing instant cosmetic care
DEDE: for daily use, ideal for all hair types.
LOVE SHAMPOO CURL: elasticizing and disciplining, ideal for wavy or fine hair.
LOVE SHAMPOO SMOOTHING: smoothing and anti-frizz, ideal for frizzy and unruly hair.
MELU: anti-breakage and polishing, ideal for long or damaged hair.
MINU: brightening and protective, ideal for colored hair.
MOMO: moisturizing, ideal for dry or dehydrated hair.
NOUNOU: nourishing and repairing, ideal for exploited or dry hair.
SOLU: refreshing, ideal for all hair types.
VOLU: volumizing and body-building, ideal for fine hair.