MILK SHAKE - ICY BLOND SHAMPOO - shampoo specific for blonde hair gently cleanses, contains a specific black pigment able to contrast the yellow, yellow/orange shades of blonde or lightened hair giving an ash reflection.

Benefits:
- ideal for clear blonde hair and platinum
- neutralizes and contrasts unwanted yellow and yellow/orange tones
- donates delicate ash effects on bright blondes and platinum blondes
- extend the seal of silver and grey tonalizers

Milk proteins restructure the hair in depth giving them a healthy and vital look.

Ingredients:
- Vinegar oil: provides protection and softness
- Integrity 41 (hydroglycolic sunflower extract, rich in antioxidant polyphenols): guarantee the durability of the color
- milk proteins: integrate and condition with hair structure
- quinoa proteins: protect the color and prevent debiasing
- amino acid complex: helps to strengthen hair and prevent breakage
- rice oil: antioxidant properties, nourishes and conditiones hair

How to use: Apply evenly to damp hair, leave in pose for a few minutes and rinse.
2 - If you want to enhance the effect, extend the laying time.3 - Proceed with icy blond conditioner.